Services » Corporate Brand Identity

The not-so-little stuff.

Many companies overlook their branding because they may feel it isn’t important enough to focus on.  In fact, the opposite is true.  Your brand is what sets you apart from the rest and you definitely want that brand to be seen.  Brand recognition is what makes people come back.  It unifies your products and acts as it’s own form of advertising. 

Your brand should be clearly stated on everything that has to do with your business.  Letterhead?  Of course.  Business cards?  Absolutely.  Website?  It definitely should be!  Every one of these pieces is there to sell your image and in return, you gain trust and loyalty from your customers.

We have developed a strategy when creating a company’s brand. 

  1. The first step is to figure out the goals of the business.  Before anything is ever designed, we must learn about you and your company to determine our course of action.  What is your vision?  What are your values?  What is important to you?
  2. The next step is to determine the clientele you have and the clientele you WANT to have.  This is an important step because your brand is what initially attracts your customers.
  3. Your brand is there for a reason.  That reason is to show the world who you are.  We will talk with you to get the ‘feel’ of your business, the attitude it portrays, and how you want it to be seen. We’ll then take that information and have that image be reflected in your brand.
  4. The final step is to make sure that your new, unique look is applied to your specific marketing needs.  We’ve created this new image for you and we’ll  guide you in keeping it fresh and relevent. 

Call us today to set up an appointment to discuss your corporate branding needs. We'll go over all the details to make sure you're on the right path for a great marketing plan.

Your initial corporate branding package will include:

The possibilities are endless when it comes to branding your business. Additional projects you may wish to consider are:

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